Thursday, September 08, 2011

Some Wisdom from Steve Jobs

While I've certainly enjoyed using the products that Steve Jobs and Apple have created over the years, I've never been a fan of the man's management style (which has been described by others as "psychological manipulation" at best and "brutal -- this is shit -- putdowns" at worst).

Reading an article in Newsweek on "How Apple Revolutionized Our World" by Paul Theroux,
I was please to learn what the author called "the essential things to know about Jobs life (that) emerged in a speech he gave in spring 2005 at Stanford University."  In his commencement address, Jobs noted:

"Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything — all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart."

"Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma — which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary."


For the full text of Jobs commencement address, here's a link.


NOTE:  Steve Jobs died on October 5, 2011 at the age of 56.

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